Why Shift Academy Exists
Become a Different Kind of Leader.
Shift Academy is building the business leadership training and coaching standard for independent repair shops. Think of us as the business-side counterpart to what ASE represents for technical excellence.
The industry has long invested in technical mastery. We exist to bring that same rigor to leadership, management, and profitable growth.
Schedule Your Free Business Diagnostic CallHow We Got Here
The industry teaches technical mastery.
We close the leadership gap.
Chance's story starts at thirteen, in the two-car garage behind his house, where his dad built an auto repair business from nothing and grew it into a twelve-bay operation. His dad was one of the best mechanics around—and, for years, struggled to run the business profitably.
Ryan saw the same pattern from a different vantage point. From military leadership and police detective work to thousands of coaching conversations, he learned how to help people make better decisions under pressure and turn insight into action.
The skills that make someone an excellent technician are rarely the same skills that make them a successful business owner.
That's why we exist.
The Standard Behind All We Do
Our S.H.I.F.T. values.
S
Service
Every customer interaction is a chance to earn a lifelong relationship.
H
Honor
We do what we say we'll do—with clients, customers, and each other.
I
Integrity
We train shops to earn trust through great service, not pressure.
F
Follow-through
We follow the plan, measure results, and improve. Consistent execution turns good intentions into results.
T
Teamwork
Strong leaders and strong shops are built by people working as one team.
What We Believe
Every level of growth requires a Shift in how you think.
Technician → Advisor
From fixing vehicles to serving people.
Advisor → Manager
From personal performance to developing others.
Manager → Owner
From running operations to building a business.
Meet the Team
Built from leadership, operations, and lived shop experience.
Ryan Daily
Co-Founder, Lead Coach & Content Architect
Ryan is a sales leadership executive and client coach with 20+ years of experience building and scaling high-performing teams. He coaches automotive owners and managers nationwide and maintains an average presenter rating of 4.9/5.
Chance Carpenter
Co-Founder, Lead Coach & Systems Architect
Chance has spent three decades building and scaling complex operations. His perspective is personal: he grew up working in his family's independent repair shop and experienced the leadership gap up close and personal.
What Clients Say
Real results, in their words.
“
Working with my Shift Academy coach has been instrumental in my growth, helping me become a more confident, capable leader. Their continued guidance gives me the tools and perspective I need to effectively support, develop, and lead the service advisors I manage.
Service Manager
“
The coaching staff I've worked with are exceptional, with real experience that they apply well to helping those they're coaching. In my time learning and working with them, I've been able to develop invaluable high-level leadership and sales skills as a service advisor.
Service Advisor
“
This coaching has been way more than I expected. After just a few conversations my coach was able to see my capabilities and help me learn to lead with my strengths while working daily on the areas that need improvement.
Shift Academy Client
Your Next Level Starts Here
Ready to see where your shop actually stands?
Start with a focused conversation about your biggest challenges and greatest opportunities.