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Why Shift Academy Exists

Become a Different Kind of Leader.

Shift Academy is building the business leadership training and coaching standard for independent repair shops. Think of us as the business-side counterpart to what ASE represents for technical excellence.

The industry has long invested in technical mastery. We exist to bring that same rigor to leadership, management, and profitable growth.

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How We Got Here

The industry teaches technical mastery.
We close the leadership gap.

Chance's story starts at thirteen, in the two-car garage behind his house, where his dad built an auto repair business from nothing and grew it into a twelve-bay operation. His dad was one of the best mechanics around—and, for years, struggled to run the business profitably.

Ryan saw the same pattern from a different vantage point. From military leadership and police detective work to thousands of coaching conversations, he learned how to help people make better decisions under pressure and turn insight into action.

The skills that make someone an excellent technician are rarely the same skills that make them a successful business owner.

That's why we exist.

The Standard Behind All We Do

Our S.H.I.F.T. values.

S

Service

Every customer interaction is a chance to earn a lifelong relationship.

 

 

H

Honor

We do what we say we'll do—with clients, customers, and each other.

 

 

I

Integrity

We train shops to earn trust through great service, not pressure.

 

 

F

Follow-through

We follow the plan, measure results, and  improve. Consistent execution turns good intentions into results.

T

Teamwork

Strong leaders and strong shops are built by people working as one team.

 

 

What We Believe

Every level of growth requires a Shift in how you think.

Technician → Advisor

From fixing vehicles to serving people.

Advisor → Manager

From personal performance to developing others.

Manager → Owner

From running operations to building a business.

Meet the Team

Built from leadership, operations, and lived shop experience.

RD
 

Ryan Daily

Co-Founder, Lead Coach & Content Architect

Ryan is a sales leadership executive and client coach with 20+ years of experience building and scaling high-performing teams. He coaches automotive owners and managers nationwide and maintains an average presenter rating of 4.9/5.

CC
 

Chance Carpenter

Co-Founder, Lead Coach & Systems Architect

Chance has spent three decades building and scaling complex operations. His perspective is personal: he grew up working in his family's independent repair shop and experienced the leadership gap up close and personal.

What Clients Say

Real results, in their words.

Working with my Shift Academy coach has been instrumental in my growth, helping me become a more confident, capable leader. Their continued guidance gives me the tools and perspective I need to effectively support, develop, and lead the service advisors I manage.

Brian P.
Service Manager

The coaching staff I've worked with are exceptional, with real experience that they apply well to helping those they're coaching. In my time learning and working with them, I've been able to develop invaluable high-level leadership and sales skills as a service advisor.

Dominic P.
Service Advisor

This coaching has been way more than I expected. After just a few conversations my coach was able to see my capabilities and help me learn to lead with my strengths while working daily on the areas that need improvement.

Brandon H.
Shift Academy Client

Your Next Level Starts Here

Ready to see where your shop actually stands?

Start with a focused conversation about your biggest challenges and greatest opportunities.

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